All across the United States, many households receive energy bills comparing their use to that of similar neighbors to remind them to use less energy. At most companies, employees are automatically enrolled in 401(k) plans unless they choose to opt-out, helping employees easily save for retirement. Such policies aim to “nudge” people toward making better choices, both for their future selves and for others.
Click here for original story, Green energy nudges come with a hidden cost
Source: Phys.org