{"id":336897,"date":"2017-06-28T09:58:58","date_gmt":"2017-06-28T13:58:58","guid":{"rendered":"https:\/\/www.sciencedaily.com\/releases\/2017\/06\/170628095858.htm"},"modified":"2017-06-28T09:58:58","modified_gmt":"2017-06-28T13:58:58","slug":"now-or-later-how-taste-and-sound-affect-when-you-buy","status":"publish","type":"post","link":"https:\/\/spaceweekly.com\/?p=336897","title":{"rendered":"Now or later: How taste and sound affect when you buy"},"content":{"rendered":"<p>New research finds the type of sensory experience an advertisement conjures up in our mind &#8212; taste and touch vs. sight and sound &#8212; has a fascinating effect on when we make purchases. The study finds that advertisements highlighting more distal sensory experiences (sight\/sound) lead people to delay purchasing, while highlighting more proximal sensory experiences (touch\/taste) lead to earlier purchases. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>New research finds the type of sensory experience an advertisement conjures up in our mind &#8212; taste and touch vs. sight and sound &#8212; has a fascinating effect on when we make purchases. The study finds that advertisements highlighting more distal sensor&#8230;<\/p>\n","protected":false},"author":61,"featured_media":615444,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-336897","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/336897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=336897"}],"version-history":[{"count":1,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/336897\/revisions"}],"predecessor-version":[{"id":336898,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/336897\/revisions\/336898"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/media\/615444"}],"wp:attachment":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=336897"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=336897"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=336897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}