{"id":375389,"date":"2017-09-19T10:30:05","date_gmt":"2017-09-19T14:30:05","guid":{"rendered":"http:\/\/spaceweekly.com\/?guid=2919ffc5ddcb52ffa999cdd8f38accfc"},"modified":"2017-09-19T10:30:05","modified_gmt":"2017-09-19T14:30:05","slug":"a-pirate-site-explores-a-new-way-of-paying-for-the-internet-that-doesnt-involve-ads","status":"publish","type":"post","link":"https:\/\/spaceweekly.com\/?p=375389","title":{"rendered":"A pirate site explores a new way of paying for the internet that doesn&#8217;t involve ads"},"content":{"rendered":"<p>To say that advertising as the main business model of the internet is in a crisis would be an understatement. For a start, there is the fact that Google and Facebook between them suck up most of the revenue from digital advertising. They accounted for 99% of revenue growth in digital advertising in the US in 2016 and took 77% of all advertising spending in that same year.  Then there is the growth of ad blockers whose use grew 30% also in 2016. Worse still, attempts to simply deny access to users with ad blockers until they whitelisted the site resulted in 74% of users simply leaving and not visiting that site. If that wasn&#8217;t bad enough, Google is joining the ad blocking fight by building ad blocking directly into  its Chrome browser. To cap it all, Apple has introduced intelligent ad-tracking prevention into Safari that has resulted in the American Association of Advertising Agencies to publicly oppose the move.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To say that advertising as the main business model of the internet is in a crisis would be an understatement. For a start, there is the fact that Google and Facebook between them suck up most of the revenue from digital advertising. They accounted for &#8230;<\/p>\n","protected":false},"author":0,"featured_media":615444,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-375389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/375389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=375389"}],"version-history":[{"count":1,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/375389\/revisions"}],"predecessor-version":[{"id":375390,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/posts\/375389\/revisions\/375390"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=\/wp\/v2\/media\/615444"}],"wp:attachment":[{"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=375389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=375389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/spaceweekly.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=375389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}