When it comes to naming colors, most people do so with ease. But, for odors, it’s much harder to find the words. One notable exception to this rule is found among the Jahai people, a group of hunter-gatherers living in the Malay Peninsula. An earlier study showed that, for them, odors are just as easy to name as colors. Now a new study reported in Current Biology on January 18 suggests that the Jahai’s special way with smell is related to their hunting and gathering lifestyle.