Positive media attention for politicians has a far larger effect on citizen’s voting behaviour than negative media reporting. Interestingly: negative attention during an election campaign has no negative consequences whatsoever for party leaders. Loes Aaldering discovered this during her research “Images with Impact. The Electoral Consequences of Party Leader Portrayal in the Media.” The researchers have no immediate explanation for this. Aaldering will defend her doctoral thesis on Friday 26 January at the University of Amsterdam. Her research was funded with a grant from the NWO programme Research Talent.