Soon after E.L. James’s “Fifty Shades of Grey” appeared in 2015, the book market was inundated with a flood of erotic bestsellers. People from all corners began wondering what this type of novel’s secret of success could be. Now, a research team at the Max Planck Institute for Empirical Aesthetics (MPIEA) in Frankfurt/Main, Germany, has taken a closer look at the readership of erotic novels and investigated the causes of this literary predilection.
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Source: Phys.org