Small and medium-sized firms use social media to reach and persuade new customers

During the COVID-19 pandemic, small and medium-sized firms (SME) have become increasingly dependent on social media…

From Pigs to Space: María José Viñas' Unconventional Journey to Spanish Communicator

From veterinarian to Spanish language communicator for all of NASA, María José Viñas’ path was convoluted…

Keeping it fluid

Image: NASA astronaut Victor Glover installs the Fluid Dynamics in Space experiment, or Fluidics for short.…

NASA Celebrates Black History Month with Lessons from African American Leaders

As part of its celebration of Black History Month, NASA will host a virtual discussion at…

New method for asymmetric N,N-acetal synthesis promises advances in drug development

Chiral N,N-acetals are an important component of several bioactive drugs and medicines. Owing to this, chemical…

Mean or nice? These traits could make or break a child's friendships

While it’s logical to assume that children who are mean have friendships characterized by growing strife…

A new type of university is emerging to meet the challenges of today

The world is changing rapidly and in order to serve the human population dealing with those…

Galaxy Mrk 335 examined with AstroSat

Using the AstroSat spacecraft, Indian astronomers have performed multiwavelength observations of a Narrow-Line Seyfert 1 (NLS1)…

Sunrise Over the Pacific

This view of a sunrise breaking through the Earth’s horizon was taken as the International Space…

Fifty years ago, a major earthquake shifted the course of seismology in SoCal

The 1971 San Fernando quake led the USGS and Caltech to join forces, expanding seismic monitoring…