Although both men and women gossip, women may be more likely to use gossiping and rumour-mongering as tactics to badmouth a potential rival who is competing for a man’s attention. Women also gossip more about other women’s looks, whereas men talk about cues to resource holding (e.g., wealth) and the athleticism of their competitors. According to Adam Davis of the University of Ottawa in Canada, gossiping is a highly evolved social skill and an intrasexual competition tactic that relates to women’s and men’s evolved preferences. He therefore sees it as essential for interpersonal relationships, and not a flaw of character.