Assistant Professor Umut Güler of Koç University College of Administrative Sciences and Economics and his colleagues (Kanishka Misra, Rady School of Management, University of California, San Diego and Vishal Singh, Stern School of Business, New York University) proved in their latest paper published in the journal Marketing Science that the welfare effects of company mergers can be different for various consumer groups. This finding has been documented for the first time based on data.
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Source: Phys.org