Researchers, publishing in the International Journal of Green Economics, have investigated the many factors that affect consumer attitudes and buying habits when it comes to organic food products. Mohd Farhan of the Mittal School of Business in Punjab, India, suggests that the ongoing COVID-19 pandemic has led many consumers to become more aware of how the nutritional quality of the food they eat affects their health. This has led to an increased awareness of organic food products.
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Source: Phys.org