Researchers from Kedge Business School, University College Dublin, University of Bath, and University of Texas at Austin published a new Journal of Marketing article that examines how the socialization of researchers—especially their commitments to particular research values and practices—impacts the types and results of gender-based research published in top-tier marketing journals.
Click here for original story, The past and future of gender research in marketing, and its relevance to contemporary societies
Source: Phys.org