Gaining a deeper understanding of how we connect

Homophily is the notion that humans tend to preferentially interact and connect with individuals who are like them in some way. In other words, it’s the idea that “birds of a feather flock together.” While traditional research focuses on measuring homophily from the perspective of two-way relationships, such as ones encoded by friendship links in a social network, many human interactions are inherently group interactions and standard tools for measuring homophily do not apply in these settings.


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Source: Phys.org